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RESOURCE OPTIMIZATION

SERVICE OBJECTIVE

Determine the optimal sales force size and structure that maximizes your current and future product portfolio

DETAILS

  • Uses Xponent and client call activity data (analogs are used for pipeline products) to measure physician responsiveness to detailing
  • Sales response models and cost assumptions are used to determine trade-offs and investment required

APPLICATIONS AND CLIENT VALUE

  • Evaluate sales force scenarios by sales, profit or ROI
  • Evaluate

Commercial Effectiveness Services

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